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How to Market Your Crap When the Economy Is in the Toilet
12 Vital Strategies for Saving (Unclogging) the American Economy, One Business at a Time
PREFACE: Everybody Has Crap.
But Can You Sell It?
CLICK HERE to download the preface in MP3 audio format!
When you have a business, you're in the business of selling your crap. There has never been a time when that realization was more absolutely critical than right now.
Now there are different kinds of crap. Sometimes people think of crap as being low-quality service or merchandise. Some feel like the runaround they get, that actually makes it difficult--if not impossible!--to buy products or services from some businesses, is crap.
In this book, I'm using the term "crap" in the global sense. Everybody has something to sell. Quality crap or crap crap. But success in business is never really about the merchandise or service. It's about whether you can sell it. Whether it's hamburgers to teenyboppers or high tech computer-based satellite tracking systems to the government, your crap has got to move.
Look at yourself as a plumber and your marketing as a plunger for this clogged economy.
In this book, we're out to save the American economy, one business at a time. And oh...this is so doable. In fact, as you master the strategies and tactics you're getting here, this crappy economy may become the fertilizer of prosperity for you. Lacking the tools you now have in your hands, the competition will drop like flies, and you'll be there to clean up. You'll survive the bust and ride the ensuing boom!
It can be so simple. Just this relative handful of strategies and tactics can help you keep the dollars flowing when everything and everyone around you seems to be stopped up, and can be that wide-open faucet of revenue when the clog is finally cleared.
Here you will not only see how others have done it, providing to you that all-important model of possibility, but you'll also get those vital how-to steps you'll need to quickly and easily put these simple, yet powerful, profit-proven models to work in your enterprise.
There are just twelve concepts...eleven do's and one don't. They can be your salvation and your elevation. But you must start with the conviction that you've got crap to sell and you're the one who has to sell it.
if you're offended by the word crap...if you just can't get past it...well, there's a clog in your system and I don't know if anything will get it unstopped. Better return the book to the bookstore. Sorry, I can't help you.
For the rest of us, you can sell your crap, despite the economic sludge. And you can sell it better, faster, and for more profits. If you're with me, plunge on.
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You'll save $4.97 off the retail price AND get FREE shipping!
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